preparing to sell your home

How Choosing the Right Paint Color Can Help Sell Your Home Faster

Lori Auerbach|March 22, 2023
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As realtors, we understand that preparing your home to sell can be a daunting task.  One of the most important steps in this process is giving your home a facelift with a new coat of paint, especially key rooms like the entryway, kitchen, family room and primary bedroom suite.  Giving buyers a clean slate to work from is why we suggest a neutral color palette.  Neutrals will appeal to the widest range of buyers.

When choosing a neutral paint color, it's important to consider the undertones of the color.  For example, a beige may have a pink undertone, which may not appeal to all buyers. A greige color, which is a combination of gray and beige, may be a better option as it has more neutral undertones.

Another consideration is the lighting in your home.  Natural light can greatly affect the appearance of paint colors, so it's important to choose a color that looks good in both natural and artificial light.  Some popular neutral paint colors that work well in a variety of lighting include:

  • Sherwin-Williams' Agreeable Gray
  • Sherwin-Williams' Extra White
  • Benjamin Moore's Revere Pewter
  • Benjamin Moore's Pale Oak
  • Benjamin Moore's White Dove
  • Behr's Silver Drop

It's also a good idea to test the paint color on a small section of your wall before committing to painting the entire room.  This will give you an idea of how the color will look in different lighting and with different furniture arrangements.

Choosing the right neutral paint color is an important step in preparing your home to sell.  By considering the undertones and lighting of the color, and testing it before committing, you can ensure that your home will appeal to a wide range of buyers and make a great first impression.

If you need help selecting a neutral paint, please reach out to us- we are always available to help!

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